Casual Fridays

Brian Carol of B2B Lead Generation Blog talks about events in his podcast, How Trigger Events improve Lead Generation. It’s a great example of paying attention to events as I discussed in Marketing Like an Actor – Events.

Brian also gives some great resources for research like Hillsearch toward the end of the podcast. I’ve checked it out and it looks like a marketer’s goldmine of information.

Thanks Brian. You’re an actor and didn’t know it.