Not “This Week In Baseball” but “This Week In Blogs.”
There were a few homeruns hit by my fellow bloggers this week. Here’s some of the highlights:
Kathy Sierra of Creating Passionate Users put together not only a provoking post, but a snazzy chart as well as she explains the old and new models of spending marketing and ad dollars, knocking it out of the park.
Veteran purpose-focused slugger John Stanko adds to his homerun stats by discussing being free to create. This makes for a nice addendum to my earlier discussion on ideas and opinions.
The “always-worth-reading” johnmoore of Brand Autopsy points out why Word of Mouth has not taken off. The reason: most products, services, and businesses just aren’t worth talking about. Moore has been red-hot lately and with one swing of the bat… BOOM goes the dynamite!
Did you read or write something this week that you feel is noteworthy? Post a link in the comments. No self-promotion is too shameless. Plugs are welcome.
A different take on Word of Mouth: A look at the all powerful “they” (as in “they say it’s supposed to be good”). Who is the THEY in your industry?
http://fromthemarketingtrenches.typepad.com/fromthemarketingtrenches/2005/11/word_of_mouth_w.html