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	<title>Comments on: Wanna Be Cool?</title>
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		<title>By: Troy Worman</title>
		<link>http://thepeoplebrand.com/blog/2005/12/30/wanna-be-cool/comment-page-1/#comment-615</link>
		<dc:creator>Troy Worman</dc:creator>
		<pubDate>Tue, 03 Jan 2006 18:19:12 +0000</pubDate>
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		<description>Which *coo* are we talking about?</description>
		<content:encoded><![CDATA[<p>Which *coo* are we talking about?</p>
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		<title>By: DUST!N</title>
		<link>http://thepeoplebrand.com/blog/2005/12/30/wanna-be-cool/comment-page-1/#comment-613</link>
		<dc:creator>DUST!N</dc:creator>
		<pubDate>Tue, 03 Jan 2006 15:13:42 +0000</pubDate>
		<guid isPermaLink="false">http://thepeoplebrand.com/blog/?p=125#comment-613</guid>
		<description>Exactly.  That&#039;s the beauty of the idea behind The Book of Cool.  It&#039;s like an injection of self esteem.  

You *feel* cool when you buy it.  **BOOST**
You *feel* cool when it arrives on your doorstep.  **BOOST**
You *feel* cool when you learn something new.  **BOOST**

We could all learn something from this idea.

Thanks for dropping in Kathy.</description>
		<content:encoded><![CDATA[<p>Exactly.  That&#8217;s the beauty of the idea behind The Book of Cool.  It&#8217;s like an injection of self esteem.  </p>
<p>You *feel* cool when you buy it.  **BOOST**<br />
You *feel* cool when it arrives on your doorstep.  **BOOST**<br />
You *feel* cool when you learn something new.  **BOOST**</p>
<p>We could all learn something from this idea.</p>
<p>Thanks for dropping in Kathy.</p>
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		<title>By: Kathy Sierra</title>
		<link>http://thepeoplebrand.com/blog/2005/12/30/wanna-be-cool/comment-page-1/#comment-598</link>
		<dc:creator>Kathy Sierra</dc:creator>
		<pubDate>Fri, 30 Dec 2005 18:37:13 +0000</pubDate>
		<guid isPermaLink="false">http://thepeoplebrand.com/blog/?p=125#comment-598</guid>
		<description>I love your idea of it being the &quot;Cliff Notes of cool&quot;. Learning these tricks might not *really* make you cool, but does that matter if you *feel* cooler? ; )

Cheers</description>
		<content:encoded><![CDATA[<p>I love your idea of it being the &#8220;Cliff Notes of cool&#8221;. Learning these tricks might not *really* make you cool, but does that matter if you *feel* cooler? ; )</p>
<p>Cheers</p>
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