Your Expectations, Not Delivered.

Antony is staying on top of AT&T’s apparent misrepresentation of services offered (or at the least inconsistent representation).

Podcasting Delivered?

Check out Anthony’s post over at Names@Work to see how this one turned out.

Left hand (advertising) meet right hand (website). Apparently AT&T doesn’t go hand-in-hand with itself.

It appears AT&T (or their ad agency) is trying to attach their brand to current buzz words like ‘blogging’ and ‘podcast’. But I would hazzard a guess that most customers would rather have Customer Service delivered or Simple Billing instead of the intentionally confusing bills containing fees no one understands. (aside: Jennifer Rice and I talked about this very issue last month because we know from our telecom backgrounds that many of those fees ARE NOT required by the government… despite what most people think.)

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DUST!N

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Author his web sitehttp://www.thepeoplebrand.com

03

02 2006

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