
Mike Wagner has yet another fascinating post pondering the wisdom of incomplete brands. I love his thoughts and wonder why we don’t acknowledge how often the customer is wielding the paint brush, let alone encourage them to do it more.

Mike Wagner has yet another fascinating post pondering the wisdom of incomplete brands. I love his thoughts and wonder why we don’t acknowledge how often the customer is wielding the paint brush, let alone encourage them to do it more.
Dustin
Sometimes our customers do a better job when they are weilding the paint brush and we have to come back and really ask ourselves – what gives us the exclusive right to be the experts. You are spot on.
I like the potrait.
As we encourage some of our clients to hand their paint brush off to customers, we’ve been amazed at some of the masterpieces they’ve created.
It’s just the tip of the iceberg.
Thanks for the comment Mukund!