Casual Fridays

While attending the ARISE Arts Conference, I sat in on a session called Attack of the Never-Ending Brainstorms by Tony Biaggne. It was an entertaining and enlightening session discussing idea generation for churches (I volunteer on a creative team at Liberty Church in Broken Arrow, OK).
Tony used this Derren Brown video clip as an […]

A few weeks ago, I was doing research on eHarmony commercials. I thought I’d show you what we did with that research.
These were some fun TV ads we created for a Tulsa area business. It really fits their brand, since they’re known for matching people with just the right appliances. We’re hoping […]

As a fun little riff, I thought I’d share with you a variety of snapshots from my cell phone and a few thoughts on each:

This is called a Whisper Phone. Our daughter’s elementary school teacher showed it to us at a parent/teacher conference. Children use the whisper phone so they can hear themselves […]

I was doing research on an upcoming project recently. While looking for examples of the eHarmony.com ads, I came across this post on Adfreak.
Maybe I’m naive, but I had no idea people found the eHarmony ads so offensive/repulsive.
Here’s a comment from a viewer YouTube:
They are annoying beyond belief. The people in them are […]

Beyond Marketing & Advertising Ribbon Cutting

My business partner Sandy cuts the ribbon with me, Alee (hiding behind me), and the Jenks Chamber of Commerce.

Sandy and I are excited to announce the opening of Beyond Marketing & Advertising, a full-service ad agency outside Tulsa, OK.

Our office is located inside the beautiful RiverWalk Crossing center in Jenks, […]

Here are a few tidbits from my presentation yesterday. I spent most of my blog time (and more) preparing to speak at Entrepreneur’s Day, so this might be my only post this week.
The Marketing Proverb

If this is a marketing proverb, what is the moral?

or, some ad agencies prefer to

…simply entertain.
Do you ask this […]

Nearly 2.5 million views in two weeks.
I can’t stop playing this video.
I think the beauty of it is how a big, polished production doesn’t get in the way of the even bigger idea.
The music’s pretty good too.

Send a link to your friends.
Bloglines viewers click here:
Hat tip: Bill Kinnon

johnmoore (from Brand Autopsy) pointed out that U.S. Airways is rolling out advertising space on airsickness bags. Someone apparently misunderstood the concept of viral marketing.
Personally, I think johnmoore is being too harsh. Sure, it would be a horrible idea for CBS to advertise their new Fall lineup of shows on barf bags, but there […]

Flickr photo by feefee.
I advised a political candidate recently to follow up with a blogger who had contacted him.
“The blog probably doesn’t reach as many people as TV, radio, or direct mail.” I acknowledged. Then I explained, “But the people who read it are influencers. By engaging them with your message, you […]

I’m excited to announce I’ll be transitioning to a new position next week.

(clockwise from left) Me, Alee Keitz,
Jason Owen, and Sandy Hahn
I’m joining the team at Hahn Promotions, a marketing and advertising firm across the river from Tulsa in Jenks, Oklahoma. I’ll be coming on board as partner and Vice President. I’ll be […]