5 Great Tips for Stalling Creativity

Many of us would love to apply more creativity to our work. Sometimes, we tend to be more creative in the variety of ways we stall; preventing ourselves from creating something spectacular.

  1. Redesigning the Packaging
    I don’t know how many different versions I have created of this blog. The design keeps changing, but if I were to focus more on the content I am sure I would be more successful and content. Companies will of tens spend countless hours and money on getting their logo just right; all while ignoring customers and the demands of the market.How are you waisting time on packaging that you should be spending on creating?
  2. Checking the Locks on the Doors (again)
    Being creative often means doing the lonely work. Meanwhile, our email chimes in, the TV news calls to us and the unlimited entertainment of the web sinks its addictive fangs into our arms.Are you able to shut out distractions when creativity needs your undivided attention?
  3. Making the Copies
    We are creatures of comparison. If you never saw what other people were driving, you’d probably be fine driving and old Chevy pickup (not that there’s anything wrong with that). For an initial boost of inspiration, there is nothing wrong with looking at what others have done. Just don’t try and copy someone else’s success, and don’t continue to go back to that well. See what your inner creativity can add to your project instead of recycling other people’s ideas.Have you really poured your soul into your work? Are you doing anything original?
  4. Star-Crossed Love
    If it weren’t for a bit of bad timing, Romeo and Juliet would have been a lot better off (putting it lightly). One of the curses of creativity is giving up too soon. Whether you want to play in a band or write a novel, you have to put in the necessary time to hone your craft. This is the 10,000 hours rule coined by Malcolm Gladwell in his book Outliers.
  5. Yes Man Syndrome
    Your time is precious. Ever tell something mundane to someone, just to hear them snidely remark, “I’ll never get that five minutes back.”? Maybe they were being a jerk, but there is some truth to what they said. We’ll never get any five minutes back, in fact. So, be judicious in what you say ‘yes’ to. Networking meetings and lectures can be helpful, but if you’re spending more time talking about and listening to others talk about the trade than actually creating anything. . . then you’re stalling.

Creating is Serving

If you are a creator, sometimes the typical motivation of money, deadlines and productivity are not enough. There are days when it is hard to write the thousand words you set as your goal or make those ten phone calls to land a gig.

For the creator, an additional motivator should be the act of creating. This can feel selfish because we expect the artist wants to make her art. It’s true, she does WANT to create. Another truth is less apparent. She also wants people to be moved, inspired . . . perhaps transformed. A creator isn’t always trying to find fame, fortune and glory. Knowingly or not, he also wants to serve.

A point of clarification: we are all creators.

Never Outgrow Inspiration

I’ve probably mentioned my grandparents owned a grocery store as I was growing up. Both my parents worked there, along with uncles, aunts, cousins and other members of my rural hometown in Kellyville, Oklahoma. At the front of this store sat a large, wooden display rack with magazines and comic books stacked together like fans in a sports arena. Before the display, on the flecked tile floor, usually sat a young boy leaning his back against the magazine rack as he worked his way through a hefty stack of comic books. This was me, and this was “my place” in the store. A fact many people affirmed.

It is still “my place” as it is one of my favorite childhood memories. Each weekday after the ring of the school bell, my older sister and I would walk four blocks to the grocery store. I would anxiously go over to the magazine rack and see if there were any new comics. Spiderman, X-Men, Superman, Batman, Cloak & Dagger, The Fantastic Four, The Incredible Hulk, The Green Lantern… these were the titles I peeled out of their file and placed into my cue. If none of the more exciting comics had new copies, I would either re-read my favorites or relegate myself to Richie Rich, Casper the Friendly Ghost or Archie comics. Minor consolation for my hungry imagination.

These stories of heroics performed by people gifted beyond their humanity were the fodder for backyard adventures and even a few hand-drawn comics of my own. That small patch of tiled floor in the middle of the small town grocery store fed my creativity for years. It was a source of inspiration.

Years later, well into my 30s, I don’t know that I have a specific source I can call “my place.” I enjoy a good movie, and many of my favorite comic heroes are now available on film. Still, they don’t feed me in the same way. It seems harder to find inspiration than it did as a child. I have to be more intentional to allow that wide-eyed wonder to stir within me again. It’s still there, but is like a cooled-off ember.  I feel it sometimes as I soak in an engaging TED talk or listen to Stephen Fry describe the decadence of our language. When I surround myself with entrepreneurs, aspiring filmmakers or artists, the ember can be poked by others’ stories and bristled back into a flame by the air of new ideas.

So, perhaps this is a good thing. Maybe I have lost the nostalgic notion of sitting and leaning back on a bookshelf, knowing it is there to prop me up. Instead, I carry “my place” inside me and know it can come alive at any time. It can be scary not to have a stack of new worlds sitting next to me with so much promise. But there is an exuberant sense of liberation in knowing new worlds can be birthed from within and shared with you. Hopefully this can be one of “your places” as well.

I hope it is.

Pick a Fight

In her book The Creative Habit, Twyla Tharp gives several creative exercises.

Creative Exercise #16 is Pick a Fight

Tharp states that “Creativity is an act of defiance.”

What are you defying?  Are you willing to defy your usual route to the office and see what the new scenery inspires?

Would you defy your typical lunch selection in order to experience a totally new set of taste sensations?

Dare you to defy your evening routine and pick up a book, rather than watching TV tonight… what ideas may come from that?

“Every act of creation is also an act of destruction or abandonment. Something has to be cast aside to make way for the new” says Tharp.

If you never destroy/abandon/change, then where is the vacuum creativity can fill in your life?

180° Ideas

180sign

Here’s a quick brainstorming tip.

Next time you’re stuck on predictible, unoriginal ideas, try this:
Think 180°.

  1. Ask yourself, “What is the LAST thing I would do in this situation?” or “What is an idea opposite of these?”
  2. Make a list of the ideas that come to mind.
  3. Read over the list and evaluate WHY each idea wouldn’t work.

Now, you may not use any of the ideas you’ve listed, but you’ve stimulated new thoughts. After you explore the opposites, you may go back to one of your original ideas with a twist. “What if we create this product, but market it to women in business instead of men?”  “What if we do the seminar on these topics, but the seminar is free, we charge for lunch and sell snacks during breaks?”

Sometimes thinking outside the box is most helpful when you eventually bring the ideas back inside the box.

Top Posts

If you’d like to read some of the top blog posts from Casual Fridays, here they are:

7 Reasons No One Likes Your Ideas
Why don’t people listen or use your ideas?  Here are a few clues.

Pull! 10 Signs You’re Shooting Down Good Ideas
Are you as open to new ideas as you think?

One Idea Forward, Two Opinions Back
What’s the difference between an idea and an opinion? Why does it matter?

Ponder This: Q&Q
A new take on Q&As

Byproducts of Busy Bees
A dedication to those who make a difference. 

A Free Exchange of Ideas
How do trust and risk affect the sharing of ideas?

Innovation @ Fight Club

Brian Clark at Lateral Action put together a great list of Tyler Durden’s 8 Rules of Innovation.

The list is based on statements by Brad Pitt’s character in Fight Club. Below is my favorite:

Tyler’s Eighth Rule of Innovation:

“This is your life, and it’s ending one minute at a time.”
Brian does a great job of expounding on this statement and seven others.  It is well worth the two minute hiatus to check it out.