Casual Fridays

On Wednesday, Tom Peters’ website featured a reference to Catherine Kaputa, a branding specialist and author of U R a Brand. The title and concept seem to fall in line with Tom Peters’ “Brand You” philosophy. Thanks to some comments on TP’s website, I did a double-take at the underpinnings of U R [...]

In 6 quick minutes, this short film reminds me of Orbiting the Giant Hairball in stop-motion animation.
I saw this years ago and recently thought to search for an online version.
It is compelling.

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Use.
It’s a word that we use all the time. (sorry, I had no other way to say it)
“What’s the use?”
“It’s no use.”
“I feel used.”
“I’m used to that.”
“I have no use for that.”
Yet I believe we consider ‘use’ very little.
What is THE use? The use of an MP3 player. The use of your car. [...]

Being a former Creative Director, I’m concerned with the bad reputation attained by the word “creative” nowadays.
I look at the work of CP&B for Burger King and have a certain respect for the cleverness of the ads and the entertaining quality. I see the Geicko ads and they do a good job of spoofing [...]

Kathy Sierra has written a powerful post that has rippled its way through the blogosphere. You should read her post on Death by Risk Aversion.
Kathy makes a great point, but I’m not sure she goes far enough. If you take it a step further, you would not only be willing to risk your [...]

John Stanko has a great example of someone who was surviving, but discovered how to thrive. A consultant who is killing time playing a hotel lobby piano is approached by a man…
The man asked, “Do you work at the hotel?” I said, “Oh, no, no, no. I’m a consultant. I’m busy trying to change [...]

Why do you do what you do?
There’s a question to ask often and answer honestly. Two reasons:
Understanding what drives you can help direct/redirect your decisions.
You might ask why you chose your current occupation. In answering that question, you can discover motives and desires that lead you to your job. Conversely, you may [...]