Category Archives: Uncategorized

The Prodigal and the Prodigy

When hiring, Employers and managers probably believe recognizing untalented people is one of their largest concerns. I disagree. Untalented people (or better said, people whose talents aren’t a good fit) are fairly easy to identify. So, you can hire talented people most times. So, it seems obvious that the issue is hiring people with the

The Cracks

We are insanely driven to keep stuff from slipping through the cracks. Can you say “Six Sigma?” TiVO? Voicemail? How often do you check your junk mail folder for important messages? (it’s a weekly ritual for me) Here’s the question:  Is life supposed to be more porous than we make it?  How about business? Maybe

Redeem or Replace?

We love stories of redemption. I think it is something wired within us. It is something we all inherently yearn for. We love the idea of something new. I think it is something we’ve been trained to desire. New is sexy and mysterious. New is full of potential. New has no scorecard of history to

Monday Links – 6/19/06

Michael Wagner reminds us that maybe what Father Knows Best is how to own a brand. It’s a great personal micro-story that tells the macro-story of branding. A compelling ad campaign for Amnesty International. It brings a whole new meaning to “bringing it home.” (hat tip to Beyond Madison Avenue) Ben & Jackie update us

Can You Help Me?

I am trying to find a story that I briefly heard on NPR news. Basically, it was about Jewish children separated from their parents during the holocaust. It included a story of one young man who was waiting to be reunited with his parents. He was shaking like a leaf as he turned to a

Lessons Learned from B2B 2006: Part 1

Well, Wednesday was a huge highlight of the year for me. I helped present the BMA Tulsa / OSU annual seminar. The speakers were great and included John Moore (johnmoore) of Brand Autopsy as well as some very impressive local speakers. I was blown over by these guys. There were SEVERAL “Aha” moments for me.

4 Things to the Power of 10

Good ol’ Michael Wagner of the White Rabbit Group has apparently tagged me via his Own Your Brand! blog. In the 4 Things Meme, Michael says he hoped I would accept to do this because of my servant’s heart. When someone says that about you, how do you say no… without contradicting him? Besides, it

Humble Marketing

This is probably less insight, and more of just a flippant observation. My wife and I were watching some college basketball last night. During which, we saw an ad for Carrabba’s, one of our favorite places to eat. Toward the end of the commercial, Johnny Carrabba says, “This may be the best Italian food you’ve

We’ll Miss Her, a Bushel and a Peck

Betty Hinshaw 1943 – 2006 Some of you may have noticed I didn’t post on Friday. That is because we laid my mother-in-law to rest yesterday (Friday). She didn’t care for the ‘in-law’ part, so I just called her Mom and she just called me son. Friday was bitter-sweet. Mom had been struggling against cancer

Tulsa Business & Marketing Seminar

If you’re in the Tulsa area on March 29th, don’t miss the BMA Tulsa annual seminar. It will cover small business and marketing topics. Speakers include the pithy and engaging blogger, John Moore of Brand Autopsy. The small business topics covered in the morning are as follows: The One Page Business Plan Hoyit Bacon Greenwood

Jennifer Rice in Tulsa

For those of you in the Tulsa area, Jennifer Rice will be speaking Wednesday, January 25th for the Business Marketing Association. There are details on the BMA website. Her presentation is Brand Humanity: How Social Technologies are Changing the Way We Do Business. If you are wondering how blogs, wikis, and RSS change how we

Inspirational Exercise: Part II

OK, so now you have your list of 1) Things that bring you life and 2) Things that bring you death Here’s what you do with them (don’t read this until you’ve gone through the first part of the exercise) Think about your life recently. Be honest. What are you doing with it? Are you

Inspirational Exercise

If you’re celebrating Thanksgiving this weekend, you’ll have plenty of time to do this: 1. Write out the things in this world that bring you life. Could be a person, an activity, a tradition, etc. Just make sure they are things that energize, inspire, or breath life into you. You should be able to list

Name a Dead Newsletter

Today’s the LAST DAY to vote on a name for the Selling Is Dead newsletter. Vote Here I would vote, but I suggested one of the nominated names (Selling: DOA).

Casual Monday Outage

My hosting service (email and web hosting) was knocked out briefly on Monday. If you emailed anything to me on Monday, please try again.