If you haven’t read The Idea Sandbox, then you’re missing out on some creative insights, clever ideas, and just plain fun. The blogger Paul Williams, formerly a contributor to the Brand Autopsy blog, invites you to come play in the sanbox for a bit and see what you walk away with (other than sand in your shoe).

In a recent post, Paul shares the best times to be creative based on the January 16th issue of Time Magazine. For an evening person like me, apparently 12:30 – 2:30 PM is a bad time to concentrate. That explains a lot.