In case you haven’t heard (or experienced it first-hand), Tulsa got pelted by an ice storm this week. It was the worst electrical outage in Oklahoma history. Our home was without power since Sunday. It returned last night, thankfully!

Over 500,000 electrical customers in Oklahoma were without power at one time. Tree limbs snapped under the weight of heavy, frozen rain. Power lines were severed. Transformers blew up across town.

In the aftermath, the city didn’t look the same.

Anyway, it made for a crazy week.

For our business, it’s been a crazy year.

We’ve seen a lot of changes take place at our Tulsa ad agency, Beyond. We’ve had clients leave, while new clients come in the door. It’s been scary and exciting at the same time. Today we realized we only have one client we had December of last year.

(End of the year reflections make you think about things like this. I don’t mention the agency too much, as I don’t want the blog to just be a promotional vehicle for our business… so hang with me here.)

In March of ’07, we changed the name of the agency from Hahn Promotions to Beyond Marketing & Advertising.

Seems like the metamorphosis is nearly complete.

We’ve got some exciting projects in ’08, including producing a TV show and working on more grassroots/viral marketing campaigns.

We’ve gained new clients who have latched onto the idea of what Beyond stands for.

We continue to challenge ourselves to live up to the name. To not settle for status quo. To shun the idea of using cookie cutters. To go ‘beyond’ for our clients. It’s not easy, but it is the only way we believe we can do business.

So, the storm has swept through. We got pelted. We lost a few limbs, and in the end…

…our company doesn’t look the same.

What a crazy year.

Be safe. Stay warm.