Select Page

The People Brand Blog

Workplace Creativity Articles

The latest assertions on how we can bend workplace culture toward greater creativity and innovation.

Acorns Aren’t Efficient

The shortest route between two points is a straight line.

image

But creativity often means trying multiple paths. If you always take the straight line, you wouldn’t discover the Brachistochrone curve 1, where the fastest route is not a straight line.

Sometimes brainstorming, or other divergent thinking exercises, can feel like busywork. It’s just faster to go with what you’ve done in the past, or with your first idea. There may be a better path to your desired outcome, but you’ll never get there if you always take the path of least resistance.

Join My Newsletter

Join in with my other readers to receive inspirational thoughts and illustrations sent to your inbox.