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The People Brand Blog

Workplace Creativity Articles

The latest assertions on how we can bend workplace culture toward greater creativity and innovation.

Privilege

"A sense of privilege is what motivates us to finish the mission." Pastor Paul Taylor, Liberty Church Do you feel privileged? Do your employees or colleagues?

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WOM Preso At Tulsa TechFest 08

I'll be talking about Word of Mouth Marketing at this year's Tulsa TechFest. You can see more info here. I'll be speaking Friday, October 10th at 10:30 AM. One of the neat things about this event is the price of admission.  This is a non-profit event that supports...

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When We Repeat…

When we repeat something, people remember it. When we repeat something, people remember it.  When we repeat something, people remember it. When we repeat something, people remember it. It also sets them up to notice something different. When we repeat something,...

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Insight vs. Incite

As the political rhetoric heats up, it's interesting to see which messages are insightful and which simply incite. Does this candidate's ad really tell you anything new about him, his platform, his party, his opponent?  Or does it simply stimulate something you've...

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Talent vs. Time

Challenging thoughts from Brian at d'bug. After reading this, ask yourself: Am I willing to sacrifice in order to have time to be the best? What do I need to sacrifice? What do I believe should NOT be sacrificed?

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Effects of Collaboration vs. Conspiracy

Alex requested I expand on the effects of collaborative communication vs. conspiratorial communication Collaboration creates teams of teams. Organizations that encourage collaboration will see greater interdepartmental and interorganizational teamwork. A sense of...

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Top 5 Ways Advertisers Use Camouflage

The military spends tons of money to make something blend in and then loses it. Sounds pretty stupid when the army does it, yet advertisers do something even more inept. They spend an insane amount of money buying ad space to get attention, but then camouflage their...

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Brandnesia

"Ugh, another post about branding. I've already heard and read too much about that." I agree. This post isn't intended to give you more information about branding. It's intended to help you discard what hasn't been useful. I'm reading an interesting new book called...

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Conspiracy vs. Collaboration

There are two models of communication at play today. Conspiracy or Collaboration There are times when conspiracy is a necessary evil. Most of the time though, conspiracy is a detriment to our relationships. It limits us and pits us against one another. Which do you...

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Adequate Superfluence

While attending the ARISE Arts Conference, I sat in on a session called Attack of the Never-Ending Brainstorms by Tony Biaggne. It was an entertaining and enlightening session discussing idea generation for churches (I volunteer on a creative team at Liberty Church in...

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