The latest assertions on how we can bend workplace culture toward greater creativity and innovation.
The #1 search term that brings people to this blog isn't "branding" or "marketing." Almost 3 times more popular than the #2 search term (casual fridays) is "dentyne-ism." I've never blogged about Dentyne or their Dentyne-isms. Paughnee Moore made a comment about them...
In 6 quick minutes, this short film reminds me of Orbiting the Giant Hairball in stop-motion animation. I saw this years ago and recently thought to search for an online version. It is compelling. View "More"
Bob Bly shares some points from copywriter Clayton Makepeace on why benefit headlines don't work. He also shares a solution: address the reader's skepticism.
Well, Wednesday was a huge highlight of the year for me. I helped present the BMA Tulsa / OSU annual seminar. The speakers were great and included John Moore (johnmoore) of Brand Autopsy as well as some very impressive local speakers. I was blown over by these guys....
johnmoore of Brand Autopsy referred to a NY Times article in his post, Harvesting Collective Genius. The article outlines how Rite-Solutions uses an internal stock exchange for the submission of ideas in which employees invest part of their allocated $10k fantasy...
What is the big idea in what you do? In why you do it? In how you do it? Ask most business people those three questions and you get three answers: Money Money Money And those answers happen to be: Wrong Wrong Wrong Money is the sustainer. It allows you to accomplish...
I'll be upgrading from WordPress 2.0 to 2.2 today. So, if you experience hiccups in your hopefully usually excellent Casual Friday experience, I ask for grace. Trackback spam is getting cumbersome. Update: You can now click on the header to return the main page of my...
Good ol' Michael Wagner of the White Rabbit Group has apparently tagged me via his Own Your Brand! blog. In the 4 Things Meme, Michael says he hoped I would accept to do this because of my servant's heart. When someone says that about you, how do you say no... without...
This is probably less insight, and more of just a flippant observation. My wife and I were watching some college basketball last night. During which, we saw an ad for Carrabba's, one of our favorite places to eat. Toward the end of the commercial, Johnny Carrabba...
While I'm out of my typical Friday funk, I might as well post this since it is time-sensitive. Business Week has put together a couple of free online courses. If you're interested in professional development, you might want to take a look. I'm brushing up for a...
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