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The People Brand Blog

Workplace Creativity Articles

The latest assertions on how we can bend workplace culture toward greater creativity and innovation.

TWIB

Not "This Week In Baseball" but "This Week In Blogs." There were a few homeruns hit by my fellow bloggers this week. Here's some of the highlights: Kathy Sierra of Creating Passionate Users put together not only a provoking post, but a snazzy chart as well as she...

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I Have an Idea. But That’s Your Opinion.

How's that old saying go? There's nothing new under the sun. Seems like that has never been more true. I know I quote and reference Seth Godin a lot. But sometimes what I love about his writings is not even the main idea. It's what lies in the periphery of his topic....

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Not an Odd Statement

What's more valuable than a product to sell? How about a person who'll buy? While explaining the blockbuster success of Broadway's upcoming Odd Couple, Seth Godin makes a not so odd statement. The lesson is that the new marketing makes it a lot easier to make products...

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Own Stock in Bird Flu?

If you haven't heard about the bird flu (AKA avian flu/AKA H5N1), turn on the evening news sometime. If you have heard about this threatening pandemic, how sure are you of it's innevitable entrance into the U.S.? Do you think it will be confirmed in America by the end...

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A Thoroughly Enjoyable Autopsy

johnmoore of Brand Autopsy was gracious enough to pay a visit to us business marketers in Tulsa at this month's Business Marketing Association meeting. Speaking on Starbucks Tribal Knowledge (Business and Marketing Lessons Learned from Working Inside Starbucks),...

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Casual Monday Outage

My hosting service (email and web hosting) was knocked out briefly on Monday. If you emailed anything to me on Monday, please try again.

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Jones Soda

Thanks to Erica, who pointed out Jones Soda. I knew they accepted submitted photos to use on their product packaging. I didn't think of them as one that might receive submissions via their website. Unlike Taco Bell (see Talking Sauce) and Dentyne, Jones Soda has set...

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Recycling Human Resources

As members of the boomer generation exit the workforce will their knowledge, talent, and leadership go with them? Is retirement a landfill of innovation and leadership that never returns into the business ecosystem?

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Integrated Marketing or an Integrated Company?

Ernie Mosteller talks about the silver bullet of advertising. Integrated agencies have sort of the right idea. Problem is, what they’re integrating is the web and traditional media. By my count, now that’s five ways to deliver an advertising message: TV, print, radio,...

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