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The People Brand Blog

Workplace Creativity Articles

The latest assertions on how we can bend workplace culture toward greater creativity and innovation.

Slide 247

Tuesday I experienced one of the... OK... THE biggest business buzz of my life. It's not everyday that Tom Peters quotes you in his presentation. I'm still jazzed about this! But I agree with Seth, that's what Tom does. Probably the only PowerPoint slide I'll ever...

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Promoting Use vs. Abuse

I was talking with a marketing colleague, Jason, the other day about whether or not faith and advertising can coexist. I shared with him Seth's perspective that there are no side effects, and as marketers we need to ask if we're OK with the effects of the products we...

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Fun with 2 Burgers

Wednesday I went to Wendy's. The previous time I was there, I ordered a $3 hamburger. After I ordered, I realized that I could buy two burgers off their value menu cheaper than one of their standard burgers. So, yesterday I ordered a $1.29 Jr. Bacon Cheeseburger and a...

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When Tuesdays Become Mondays

"Tuesday is the best day to send email newsletters." When does that change? It already has for me. I get swamped by email newsletters on Tuesdays. Yet, I'm sure many "experts" still hold true to this statement. I'm positive many, many people who send email newsletters...

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Stop Starting and Stopping with Advertising

In discussing the placement of media planning (whether with ad agencies or with media services agencies) a recent Ad Age article (free subscription required) gives a great quote. Anomaly’s new-business director, Jason DeLand, said the firm has turned down a number of...

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Idea vs. Execution

I dropped in on Pause, my guilty pleasure, and Jory has posted her take on Randall Rothenberg's interesting article in Strategy+Business. Like Jory, I was taken back by the article and left feeling like it challenges a lot of what we've learned from Seth Godin's...

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Micro and Macro Purpose

Last weekend I met with some friends for a little retreat. We reflected on life and looked at how our passions and experiences might be indicating purpose for our lives. As we shared our lives with each other I thought about how I wouldn't want to do what they do, and...

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Talking Sauce

OK, fess up time. I'm a Taco Bell junkie. Also, for some strange reason I really like the phrases on the sauce packets. Several of the phrases are cute and clever. I'm just surprised you can't submit suggestions for phrases on Taco Bell's website. Actually, there's...

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Personal and Universal Motivators

Why do you do what you do? There's a question to ask often and answer honestly. Two reasons: Understanding what drives you can help direct/redirect your decisions. You might ask why you chose your current occupation. In answering that question, you can discover...

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Personal and Universal Motivators

Why do you do what you do? There's a question to ask often and answer honestly. Two reasons: Understanding what drives you can help direct/redirect your decisions. You might ask why you chose your current occupation. In answering that question, you can discover...

read more

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