Thanks to Andrea Learned's posts on Artistic Tile's ads this week, was one of those weeks where I wish I didn't restrict myself to only updating this blog on Fridays. Concerning Artistic Tile's provocative ads, Carole Fuller (Director of Strategic Marketing for Smith...
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Prostituting Your Business
Andrea Learned's series of posts this week points to the dirty grout surrounding these tile ads. The problem with ads like these is that they work... temporarily. They get attention and may even get a "decent" response (greater than 2% - wow). But, they're...
7 Minute Rant – 8/12/05
I got a few nice comments about last week's 7 minute rant, and in light of Seth's article on two kinds of writing, I thought I might keep it up. How come I can't buy one nail or screw from the hardware store anymore. Used to be, you could grab these out of a bin. When...
What Women Want from Websites
OK, so bloggers like Andrea Learned and Jory Des Jardins have me thinking I've ignored women too much in my marketing. But that wasn't enough, CNN had to tell me that I've ignored them in web design as well. This cnn.com article reports that 94% of websites show a...
7 Minute Rant
I'm short on time today, but feel like I can't pull off a formulated post. So, I decided to use 7 minutes to rant random thoughts. How come no one wants minimum wage to work as a Wal-Mart cashier, but so many of us are willing to do it for free ala self-checkout? My...
Religion of Buying
People’s core beliefs form their religion of buying. Seth calls this a worldview, but that word has been difficult for me to sink my teeth into. This maybe a potayto/potahto exercise, but it helped me crystallize my thinking.
Lessons from Tom Cruise
Continuing with "Celebrity Day" on Casual Fridays... There's a lot of criticism and curiosity swirling around Tom Cruise and his abrupt change in public image. I'm no armchair publicist, so I won't try to give my advice on what Tom should/should not be doing. Who...
Reaping Apple’s Seeds
OK, I'll admit that I'm an Apple fan. Having a background in graphics, I have been hooked on Apple products since I was introduced to them in college. I'm used to hearing how the sky is falling and Apple is hanging on by a thread. That's why I'm so happy to see this...
A.M.D. vs. Goliath
Speaking of David and Goliath, A.M.D. is fighting a big battle with Intel who is dominating the PC processor market. The New York Times featured a story (free registration required) on the epic battle so far. A.M.D. placed full page ads in several national newspapers...
Technorati and Terrorism
Technorati has been slammed following the terrorist attacks in London. Topline functions seem to be operational, maybe a little sluggish at times. More specific searches, especially watchlist services, are nearly unusable. It reminds me of the difficulty I had pulling...
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