by dustin | Jan 26, 2007 | Email Newsletters, Permission Marketing, websites
My friend Jason, who is a web developer, asked the question Is there any value in “brochure” type web sites? Not much, I think. Here’s why: My philosophy is that “Mom and Pops” are better served by following a permission marketing...
by dustin | Jan 26, 2007 | Bloggers I Read, Church, Personal/Family
Sorry I didn’t have time to make this shorter. After being tagged by both John Grant and Spike (who both have GREAT blogs – check ’em out), I’m way late in getting this done. We’re going through some exciting changes at our fledgling...
by dustin | Jan 12, 2007 | Viral Marketing, Word of Mouth
I just got this email from Staples today. My wife and I are trying to organize our home office, so I thought I would forward it to her. There’s no “forward to a friend” button. I could forward the email myself, but these HTML emails never look...
by dustin | Jan 12, 2007 | Bloggers I Read, Creativity, Ideas, Seth Godin
In this land of opportunity, how do you decide which ideas are the best to pursue? Most good ideas require hard work and/or significant money in order to execute with excellence. This means someone has to stick their neck out (that’s you or me). When your neck...
by dustin | Jan 5, 2007 | Marketing
“Our product is superior to the competition. Our advertising shows people how we’re better. Why aren’t people buying our product?” There could be many reasons, but today I’m going to focus on one possibility: You’re not talking to...
