by dustin | Jan 20, 2006 | Business Management, Human Resources, Seth Godin
Everybody stalls. …but not everyone knows why. I helped a VP of sales set up a program for listing available territories and each territory’s potential customers. The idea was that if they saw the untapped potential (of which the sales manager and CEO were...
by dustin | Jan 13, 2006 | Creativity, Ideas
We love quick answers. We’re problem solvers, right? Especially experts. That’s why most speakers give a Q&A (question and answer session) at the end of their presentations. There’s not anything truly wrong with this. Except not everything has a...
by dustin | Jan 6, 2006 | Branding, Customer Experience
The Gap by any other name… Could this be the same retailer that dominated the ’90s with its basic, casual attire? Well, yeah. It was just a little too easy for competitors like Target and Costco to replicate (and discount) button-down shirts and blue jeans. The...
by dustin | Jan 3, 2006 | Blogging
I couldn’t wait until Friday to tell you Guy Kawasaki has started a blog. My favorite so far is Guy’s Golden Touch. Now, if only I could convince Kevin Carroll to start blogging…
by dustin | Dec 30, 2005 | books, Branding, Creativity, Marketing
The Book of Cool Ingenious. The Book of Cool is actually a set of DVDs and a book which document how some of the world’s “coolest people” perform their “coolest tricks.” This is like the Cliff Notes of cool. The concept is wicked smart in...
