by dustin | Dec 18, 2009 | brand you, human spirit, Personal Brand, Professional Development, Purpose, Success
Do you remember chasing anything as a kid? … chasing friends while playing tag. … chasing your pet dog as he was running away with the chew toy. … chasing your dad around the house, eventually falling in a heap on the couch and ending in a tickle...
by dustin | Nov 13, 2009 | Recession, Sales
In our current economic situation, are you finding repeat business or intermittent sales? This may sound crazy, but the difference may be found in your sock drawer. I’ll explain in a minute. First, I want to point you to a story about a Chicago cupcake...
by dustin | Nov 6, 2009 | human spirit, Personal Brand, Purpose
Fear of failure is overrated. We don’t care as much about failing as we care about being embarrassed. Picture yourself on a baseball team. If there wasn’t a chance of losing the game, it wouldn’t be nearly as exciting to play hardball. The mantra is,...
by dustin | Sep 25, 2009 | Ad Agency, Advertising, Marketing, Tulsa Ad Agency
I have a friend who owns a restaurant business. He does all his own marketing and advertising… and he’s quite good at it. It’s really fascinating to see what he comes up with and how tightly bound it is to his objectives and his brand. Part of the...
by dustin | Sep 18, 2009 | Creativity, Ideas
In her book The Creative Habit, Twyla Tharp gives several creative exercises. Creative Exercise #16 is Pick a Fight Tharp states that “Creativity is an act of defiance.” What are you defying? Are you willing to defy your usual route to the office and see...