by dustin | Nov 12, 2010 | Advertising, Branding, Communication, Marketing, Viral Marketing, Word of Mouth
There are a lot of allegorical references to how speed is the answer to ruling your market. It is true that being first to market is a powerful positioning tool. We have flipped the story of the tortoise and the hare. We have accepted that faster equals better. But...
by dustin | Jun 11, 2010 | Uncategorized
Cats don’t have 9 lives. Most of them are perceptive and nimble creatures. Growing up, we actually had a cat that wasn’t perceptive or nimble. He fell on his back ALL THE TIME. Needless to say, he didn’t last long in rural Oklahoma. But this...
by dustin | Jun 10, 2010 | human spirit, Seth Godin, Society, Word of Mouth
I rented and watched the movie The Soloist the other day. I want to buy it now. My wife asked me if I really thought we would watch the film enough to justify buying it. I don’t. I just want to support a good film and have it as a reminder of its message. This...
by dustin | Jun 6, 2010 | brand you, Personal Brand
“People might laugh at me.” “I might lose it all.” “You might say no.” “Might” is mighty. It holds so much power over us. It makes many decisions for us. It enslaves us to the safe and known… as long as we allow it...
by dustin | May 9, 2010 | Uncategorized
Happy Mother’s Day to all the moms out there. We need you… or we wouldn’t be here. I’m a lucky one. I’m blessed with a wonderful mother of my kids, and a wonderful mother of my own.
