by dustin | Feb 16, 2007 | Branding, Customer Experience, Human Resources, Personal Brand, Professional Development, Seth Godin
We’re on the lookout for wolves. You know… back-stabbers, saboteurs, spies and just plain evil-doers. We suspect they’re among us. The wolf in sheep’s clothing. But there’s something much more dangerous in our midst, also masquerading as...
by dustin | Feb 2, 2007 | Branding, Personal Brand
If I asked you to name a brand you might mention Coca-Cola, Nike, Apple, or Starbucks. But what is a brand? It’s not just a logo. I could create a logo just like Apple’s. But it doesn’t mean my company will instantly be successful. The brand...
by dustin | Feb 2, 2007 | Branding, websites
I’ll be honest. This scares the bejeebers out of me: Wannaspell.com is a live whiteboard in which anyone can move magnetic letters around to spell out words, etc. Lets see how many times the word “Digg” can be spelled out in a room! This is the...
by dustin | Jan 26, 2007 | Email Newsletters, Permission Marketing, websites
My friend Jason, who is a web developer, asked the question Is there any value in “brochure” type web sites? Not much, I think. Here’s why: My philosophy is that “Mom and Pops” are better served by following a permission marketing...
by dustin | Jan 26, 2007 | Bloggers I Read, Church, Personal/Family
Sorry I didn’t have time to make this shorter. After being tagged by both John Grant and Spike (who both have GREAT blogs – check ’em out), I’m way late in getting this done. We’re going through some exciting changes at our fledgling...
