by dustin | Aug 19, 2005 | Advertising, Branding, Design, Marketing
Thanks to Andrea Learned’s posts on Artistic Tile’s ads this week, was one of those weeks where I wish I didn’t restrict myself to only updating this blog on Fridays. Concerning Artistic Tile’s provocative ads, Carole Fuller (Director of...
by dustin | Aug 19, 2005 | Advertising, Branding, Design, Marketing
Andrea Learned’s series of posts this week points to the dirty grout surrounding these tile ads. The problem with ads like these is that they work… temporarily. They get attention and may even get a “decent” response (greater than 2% –...
by dustin | Aug 5, 2005 | Advertising, Branding, Unconventional Marketing
Seth Godin had an interesting post concerning the President Bush’s remarks concerning intelligent design and evolution. I have no idea if Seth and I agree on this topic. That isn’t the point. I’ll get to the point later. This is brilliant story...
by dustin | Jul 29, 2005 | Advertising, Branding, Unconventional Marketing
Continuing with “Celebrity Day” on Casual Fridays… There’s a lot of criticism and curiosity swirling around Tom Cruise and his abrupt change in public image. I’m no armchair publicist, so I won’t try to give my advice on what Tom...
by dustin | Jun 10, 2005 | Advertising, Marketing, Unconventional Marketing
I participated in a volley of comments over at Church of the Customer earlier this week on the dimnishing returns of traditional advertising. Ben McConnell made this statement: …advertising isn’t dead; it’s been commoditized. That renders a lot of...