by dustin | Apr 21, 2006 | Advertising, Branding, Customer Experience, Society
Sex sells. I won’t deny that. It does. But sometimes we mistake that to mean selling sex works. I’m sure you either saw or heard about the basely provocative GoDaddy ads over the last 2 years. I’m also sure that they saw some increase in sales just...
by dustin | Apr 21, 2006 | Branding, Business Management, Customer Experience, Marketing
… jumboSHRIMP Marketing johnmoore of Brand Autopsy has made a condensed version of his jumboSHRIMP Marketing presentation available on YouTube.com. This is a truncated version of what he presented to our seminar for the Business Marketing Association Tulsa...
by dustin | Jan 6, 2006 | Branding, Customer Experience
The Gap by any other name… Could this be the same retailer that dominated the ’90s with its basic, casual attire? Well, yeah. It was just a little too easy for competitors like Target and Costco to replicate (and discount) button-down shirts and blue jeans. The...
