by dustin | Aug 26, 2005 | Branding, Business Management, Marketing
In my absence next week, I’d like to refer people to John Moore’s Brand Autopsy blog. John has his own entertaining and insightful way of approaching brands and marketing. One of his favorite “patients” (aka targets) lately has been GM and...
by dustin | Aug 26, 2005 | Advertising, Branding, Marketing
OK, by now this AP story is old news. Here’s the gist: RICHMOND, Virginia (AP) — A rush to purchase $50 used laptops turned into a violent stampede Tuesday, with people getting thrown to the pavement, beaten with a folding chair and nearly driven over. One...
by dustin | Aug 19, 2005 | Advertising, Branding, Design, Marketing
Thanks to Andrea Learned’s posts on Artistic Tile’s ads this week, was one of those weeks where I wish I didn’t restrict myself to only updating this blog on Fridays. Concerning Artistic Tile’s provocative ads, Carole Fuller (Director of...
by dustin | Aug 19, 2005 | Advertising, Branding, Design, Marketing
Andrea Learned’s series of posts this week points to the dirty grout surrounding these tile ads. The problem with ads like these is that they work… temporarily. They get attention and may even get a “decent” response (greater than 2% –...
by dustin | Jul 22, 2005 | Branding, Business Management, Marketing, Product Management, Technology
OK, I’ll admit that I’m an Apple fan. Having a background in graphics, I have been hooked on Apple products since I was introduced to them in college. I’m used to hearing how the sky is falling and Apple is hanging on by a thread. That’s why...
by dustin | Jul 15, 2005 | Marketing, Technology
Speaking of David and Goliath, A.M.D. is fighting a big battle with Intel who is dominating the PC processor market. The New York Times featured a story (free registration required) on the epic battle so far. A.M.D. placed full page ads in several national newspapers...