by dustin | Sep 23, 2005 | Marketing
OK, fess up time. I’m a Taco Bell junkie. Also, for some strange reason I really like the phrases on the sauce packets. Several of the phrases are cute and clever. I’m just surprised you can’t submit suggestions for phrases on Taco Bell’s...
by dustin | Sep 23, 2005 | Branding, Marketing, Personal Brand, Purpose, Society
Why do you do what you do? There’s a question to ask often and answer honestly. Two reasons: Understanding what drives you can help direct/redirect your decisions. You might ask why you chose your current occupation. In answering that question, you can discover...
by dustin | Sep 23, 2005 | Branding, Marketing, Personal Brand, Purpose, Society
Why do you do what you do? There’s a question to ask often and answer honestly. Two reasons: Understanding what drives you can help direct/redirect your decisions. You might ask why you chose your current occupation. In answering that question, you can discover...
by dustin | Sep 16, 2005 | Advertising, Branding, Marketing, Product Management, Seth Godin
Per Bruce and (of course) Seth, Gilette has announced they will unveil a 5-blade razor in early 2006. Somebody please remind me, what is the benefit of multiple blades? Multiple opportunities to cut myself? Originally, I believe they touted that you could get a smooth...
by dustin | Sep 16, 2005 | Advertising, Branding, Church, Marketing, Society, Spirituality
Advertising and the Christian faith make strange bedfellows. My wife and I are currently going through a small group study by Crown Financial Ministries. The study is intended to help families apply biblical principals to their money management. One of the points they...
by dustin | Sep 9, 2005 | Branding, Business Management, Marketing, Product Management
Where are you, your company, your product, your brand, your industry?