by dustin | Aug 11, 2006 | Advertising, Creativity, Ideas, Marketing, Unconventional Marketing, Viral Marketing, Word of Mouth
Nearly 2.5 million views in two weeks. I can’t stop playing this video. I think the beauty of it is how a big, polished production doesn’t get in the way of the even bigger idea. The music’s pretty good too. Send a link to your friends. Bloglines...
by dustin | Jul 21, 2006 | Advertising, Viral Marketing
johnmoore (from Brand Autopsy) pointed out that U.S. Airways is rolling out advertising space on airsickness bags. Someone apparently misunderstood the concept of viral marketing. Personally, I think johnmoore is being too harsh. Sure, it would be a horrible idea for...
by dustin | Jun 9, 2006 | Advertising, Creativity, Viral Marketing
The guys at Eepybird.com have put together an extreme demonstration of what happens when you mix Diet Coke and Mentos. Clever. Entertaining. Worthy of my attention. Everything that so many products and advertisements fail to be.